Social Media Strategies That Actually Work for Interior Designers and REMODELLERS

Introduction

Social media isn’t just for influencers — it’s a powerful tool for design professionals to connect with potential clients and showcase their creative expertise.

1. Tell a Story Through Design

Don’t just post pretty photos — tell the story behind the project. What inspired the design? What problem did you solve? Storytelling builds emotional connection and credibility.

2. Use Video to Bring Your Work to Life

Reels and short videos perform best on platforms like Instagram and TikTok. Show transformations, walkthroughs, and tips. A simple 20-second “before and after” can go viral!

3. Engage With Your Community

Reply to comments, tag suppliers, and collaborate with local builders or realtors. Engagement drives visibility and strengthens local partnerships.